Posted: June 26, 2012 by Wildcat in Uncategorized
Tags: , , , , ,

Volkswagen’s The People’s Car Project: Hover Car PART 1

A year ago, Volkswagen in China launched a marketing campaign called The People’s Car Project (PCP), which invited Chinese customers to submit ideas for cars of the future. Participants were able to tinker with designs on a Web site that Volkswagen set up for that purpose, or they could upload their own designs. Wang Jia, a student and resident of Chengdu in the country’s Sichuan province, chose the latter, envisioning a two-person environmentally-friendly hover car.

Jia sent sketches of a levitating car that could be maneuvered easily in a downtown setting, says Simon Loasby, head of design at Volkswagen Group China. The VW team rounded out the design. “We put a concept together, including a video depicting how it would function,” he adds. “It was the ultimate in dreaming because a full-scale version of the car doesn’t exist.”

(by Proximitycn)

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